Ms. Samornpun Somnam (MUIC Class of 2010)
Ms. Samornpun “Tarn” Somnam obtained a bachelor’s degree major in Travel Industry Management in 2010. She then pursued a Master’s degree in Marketing at Les Roches International School of Hotel Management, Switzerland. She is part of her family’s business, serving as Executive Director of Keemala, a luxury five-star hotel located in Phuket. Under her management, Keemala was recognized globally for being a small but luxurious romantic hotel with distinctive designs “inspired by four ancient lifestyles.” Keemala received several World Luxury Hotel Awards. This award, whose recipients are voted by over 300,000 international travelers, guests, and industry players alike each year, is considered as the pinnacle of achievement in the luxury hotel industry. In 2017, Keemala won both the Luxury Romantic Villa Global Award and Luxury Design Hotel Region Award at the 11th Annual World Luxury Hotel Awards held in Switzerland. Two years later, Keemala was selected as the Regional Winner for Luxury Eco Resort by the same award-giving body. In 2020, the hotel was the Global Winner for Luxury Eco Resort in the World Luxury Hotel Awards. She is also Executive Director of The KEE Resort & Spa, one of Patong’s most popular and unique accommodations, which is also part of her family business.